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    Jimi Hendrix, The Doors (Hidden Opening Acts) 1967 Forest Hills Concert Poster. An original cardboard window card advertising eight top-selling attractions appearing at New York's Forest Hills Music Festival in June, July and August of 1967. The biggest surprises amongst these acts, however, are well-hidden from the eye on this very rare poster. Fans of the Jimi Hendrix Experience and The Doors will know just what we're talking about.

    It's very well-documented and much-discussed that Hendrix opened some shows for the Monkees in '67 just before he broke out to stardom. And this weekend at Forest Hills was the final time they played together; Hendrix's heavy sound was just too much for the Monkees' teenybopper fans. It's astonishing to think that this was actually one month after Jimi's spellbinding performance at the Monterey Pop Festival. But the movie of that festival hadn't been released yet, and the world wasn't connected the way it is today.

    Jimi had been opening for the Monkees for only a week before this Forest Hills weekend, playing the previous weekend in Florida and a couple of mid-week shows in North Carolina. Then these three nights at Forest Hills, and the experiment was over. Hendrix conducted a phone interview with England's New Musical Express right afterwards, and described his previous week thusly:

    "Firstly they gave us the 'death' spot on the show, right before the Monkees were due on, so the audience just screamed and yelled for the Monkees! Finally they agreed to let us go on first, and things were much better. We got screams and good reactions, and some kids even rushed the stage. But we were not getting any billing... all the posters just screamed out MONKEES. Then some parents who brought their young kids complained that our act was vulgar. We decided that it was just the wrong audience. I think they're replacing me with Mickey Mouse."

    Interestingly, Jimi's debut album Are You Experienced? had been out in the U.K. for two months at this point, but Reprise wouldn't release it in America until late August. As for the single "Purple Haze," it had been released in June, but wouldn't enter the Billboard Hot 100 until August, where even then it barely made a whimper.

    And in another "Whaaaat?" moment in rock history, Jim Morrison and the Doors were booked to open for soft folkies Simon & Garfunkel, who had actually met in school in the 50's right there in Forest Hills. So the audience was theirs, and wanted nothing to do with this dark, foreboding presence from the west coast. It was a musical mismatch to the max, and some heads are still shaking to this day.

    It was a snake-bitten if historic night for the L.A. band. First, their equipment didn't arrive on time, so they had to hustle to borrow instruments to play. The group steps onstage, Morrison growls "This is the end!" and a hush falls over the crowd, but not an awestruck one; more like a perplexed one. They remain silent as the Doors work through four songs in their abbreviated set: "Break on Through," "Back Door Man," "Light My Fire" and "The End."

    "The band plays exceptionally well, especially considering the circumstances," states Greg Shaw in his book The Doors on the Road (Omnibus Press). "They conclude with a striking version of 'The End,' and then abruptly leave the stage after about half an hour." But the crowd was so distant, callous and close-minded that Paul Simon actually reprimanded them from the stage, explaining how difficult it can be for any new group trying to break in.

    New group? Trying to break in? Guess what: In Billboard magazine's Hot 100 for the week ending on August 12 - the date of this show - the #1 record in the country was... "Light My Fire." How lame and elitist could a supposedly hip audience possibly be?

    As for this beautiful board itself, we counted no fewer than TEN different colors used, which must be some kind of record for a telephone-pole poster (as opposed to psychedelic). This extra-thick poster is difficult if not impossible to find, and certainly the first time Heritage has ever sold one. It measures 13 3/8" x 22" and grades to Very Good Plus condition. COA from Heritage Auctions.

    Condition details: A good, solid, rigid board, with most of its light damage being visible only when you tilt it at an angle to the light. There appears to have once been a hole punched, perhaps a nail hole, over the "TA" in "Stadium" in the top green box. It's perfectly fixed and shows evidence on the verso. The window card also once had four pin pricks in its corners, which have been easily removed (filled). There's a surface scuff from the "h" in "Johnny" up to the "n" in "Lovin'." Probably the main repaired surface damage from "Doc Severinson" down to the yellow phone number. Remember, this is all mostly visible only when you're scrutinizing the board at an angle. There's also just a very light, subtle bit of surface wear resulting in white at various places around the poster, like in the Joan Baez, Simon & Garfunkel and Steve & Eydie boxes. The verso basically has just scuffing from storage and that one repair near the top we mentioned earlier.


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    Auction Dates
    May, 2021
    1st-2nd Saturday-Sunday
    Bids + Registered Phone Bidders: 18
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