Skip to main content
Go to accessibility options


    Elvis Presley 1973 Summer Tour RCA Promotional Poster. An original RCA Records Tours promotional poster used to advertise Elvis's entire 1973 summer concert tour, listing all of the cities, venues and dates for the tour plus the Elvis Summer Festival at the Las Vegas Hilton Hotel. The poster carries an unusual line at the bottom: "This advertising is not intended to sell tickets - only to let our friends know where we are. Elvis and the Colonel."

    Graceland sold one of these at auction five years ago and realized $1,000. They speculated that this may have been intended as a proof that the Colonel and Elvis were planning to run as an advertisement promoting the concert tour. We ran one ourselves earlier this year, and realized $1,250 for it.

    Graceland added that these posters were offered for sale to members of the Elvis Presley Enterprises affinity club, The Official Elvis Collectors Club, and a precursor to the current Graceland Insiders fan group.

    Poster was printed on thin paper, measures 14" x 22" and grades to Very Good condition. Poster has one pronounced horizontal crease in the blank area above which starts with a ¾" tear on the very left; another light-to-medium one through "Mobile, Alabama"; and the lightest one of all through the Hilton logo. There's also a benign horizontal crease along the poster's bottom, slightly above the edge. As for toning, that's a little difficult to determine but the poster definitely wasn't printed on white paper, more like a newsprint color and then perhaps some toning has set in from the passage of almost 50 years. COA from Heritage Auctions.

    Auction Info

    Proxy Bidding Ends
    5th Sunday 9:50 am CT
    Auction Dates
    5th Sunday
    Proxy Bidding Time Remaining
    1 Day 12h 57m 14s
    Internet/Mail Bids: 7
    Lot Tracking Activity: 21
    Page Views: 86

    Buyer's Premium per Lot:
    25% on the first $300,000 (minimum $49), plus 20% of any amount between $300,000 and $3,000,000, plus 15% of any amount over $3,000,000 per lot.

    This lot is in: 1 - Entertainment Session
    (Lots 4001-4751) - 10:00 AM Central Time, Sunday, December 5, 2021.
    (Proxy bidding ends ten minutes prior to the session start time. Live Proxy bidding on Heritage Live starts 7 days before the live session begins and continues through the session.)

    Show All Session Information

    Show Auction Type Info

    Additional Location Info:
    Heritage Auctions
    2801 W. Airport Freeway
    Dallas, TX 75261

    Current Bid:
    Bid Protection
    w/ Buyer's Premium (BP) : $164.00 Minimum Next Bid: $120 ($169.00 w/ BP)
    Track Item