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    Beatles "View of the Merseyside Jean-Scene" Merchandising Brochure (UK, 1963). An eight page, 3.5" x 8.625", duo-color folder for Lybro brand jeans. On the inside four panels are individual images of the Beatles wearing various styles of jeans. Paul says: "Maximum slimness? Here's the 'snap' answer!" John claims: "Nordijeans for the style-leader!" George announces: "The smartest men in Spain gave Lybro the 'Flamenco' idea!" while Ringo suggests: "Start a Slimjean collection!" Other pages show jacket styles and give the sales pitch. Seldom offered. Very fine. From the Joe Pope Archive.

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    Auction Dates
    April, 2014
    26th-27th Saturday-Sunday
    Bids + Registered Phone Bidders: 2
    Lot Tracking Activity: N/A
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