Skip to main content
Go to accessibility notice


    Marilyn Monroe "Lorelei Lee" gold pleated halter gown by Travilla worn during filming and promotion of Gentlemen Prefer Blondes. (TCF, 1953) Vintage original sunray-pleated gold lamé halter-style gown with hook and eye neck strap and zippered back closure. The floor-length gown features a ruched waist with an ornamental brooch of 5-brass balls at the culmination of the plunging neckline and with an off-center slit traveling from the front hem of the integral skirt to the waist. Interior bodice is lined with sheer black fabric. Exquisitely tailored and cinched to hug the iconic figure of Monroe. Created by famed film, stage, and screen costume designer William Travilla, who designed some of Marilyn's most famous costumes. In fact, this gown was so revealing that censors allowed only a brief scene in the final cut of the film where Lorelei (Monroe) dances in the ballroom with Lord Beekman (Charles Coburn). Following production, upon the insistence of Marilyn, Travilla made some tailoring adjustments, both for practicality and to be (slightly) more modest at the bust, for personal appearances and publicity photo shoots for Gentlemen Prefer Blondes. Retaining the internal fabric bias label handwritten, "1-64-12-1370 Marilyn Monroe A-698-11" sewn at the seam below the zipper. The gown was altered for a subsequent production, with fabric removed from the right midsection to accommodate a shorter, less voluptuous wearer. Using reversible methods, a panel of vintage gold lamé fabric was archivally added to compensate for the loss by noted Hollywood costume technician David Matwijkow. This stunning gown is now restored to its original shape and cut, just as it hung on Marilyn's legendary figure. In a life of high fashion and public visibility, images of Marilyn wearing this gold gown remain as some of the most viewed - nearly matching the iconic "Subway" dress from The Seven Year Itch.

    Auction Info

    Auction Dates
    December, 2018
    11th Tuesday
    Bids + Registered Phone Bidders: 1
    Lot Tracking Activity: N/A
    Page Views: 20
    Sold on Dec 11, 2018 for: Sign-in or Join (free & quick)
    Track Item

    Heritage membership

    Join Now - It's Free

    1. Past Auction Values (prices, photos, full descriptions, etc.)
    2. Bid online
    3. Free Collector newsletter
    4. Want List with instant e-mail notifications
    5. Reduced auction commissions when you resell your
    Consign now
    • Cash Advances
    • More Bidders
    • Trusted Experts
    • Over 200,000 Satisfied Consignors Since 1976
    Consign to the 2021 October 16 - 17 The David Swartz Vintage Vinyl Collection Entertainment & Music Memorabilia Signature Auction.

    Learn about consigning with us

    This was all very much appreciated and an ongoing testament of how good Heritage Auctions are.
    Vanessa H.,
    Brackley, United Kingdom
    View More Testimonials receives more traffic than any other auction house website. (Source:

    Video tutorial

    Getting the most out of search