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    Description

    A Frank Sinatra Rare Group of Budweiser Beer Promotional Materials, 1965-1966. Four items, mostly made in conjunction with the 1966 CBS Television special "Frank Sinatra: A Man and His Music Part II" which the beer company sponsored, including: 1) a still-sealed record album (with same title as show) on the Reprise label depicting the singer drinking a Bud on the cover, 2) a black and white publicity still of the singer posing with a bottle of Bud with a pre-printed inscription to the beer salesmen, 3) a pre-printed typed letter, dated "November 25, 1966," reading in part "The enclosed record album is a collector's item. It was / produced especially for you as a memento of the up-coming / Budweiser Special...," and 4) a lapel button reading "Sinatra's Swingin' with Bud / NBC-TV Nov 24th" (this piece related to the Part I special the previous year that aired on a different network); overall quite rare items as they were made for only the top Budweiser salesmen.
    12" x 12" and other sizes


    Auction Info

    Auction Dates
    March, 2013
    30th Saturday
    Bids + Registered Phone Bidders: 2
    Lot Tracking Activity: N/A
    Page Views: 804

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