The Rolling Stones, Janis Joplin, Sly & Family Stone 1969 Palm Beach Festival Concert Poster (AOR-3.7). ...
Description
SIX DAYS LATER, THAT PEACE DOVE WOULD MORPH INTO ALTAMONT
The Rolling Stones, Janis Joplin, Sly & Family Stone 1969 Palm
Beach Festival Concert Poster (AOR-3.7). An original
first-printing concert poster advertising the First Annual
International Palm Beach Music & Art Festival taking place over the
weekend of November 28-30, 1969. It was held at the International
Raceway in (West) Palm Beach, Florida, on the coast about 70 miles
north of Miami.The musical stars at the event included the Rolling Stones, in the concluding show of their legendary 1969 tour of America, and Janis Joplin, still touring with her Kozmic Blues Band, supporting her first solo LP released two months prior. The poster is also full of other musical talent of the day, including the Jefferson Airplane, Sly & the Family Stone, The Byrds, a young King Crimson, Johnny Winter, Steppenwolf, Country Joe & the Fish, Spirit and many others.
Poster measures 22" x 30" and grades to Near Mint condition. From the David Swartz Concert Poster Collection. COA from Heritage Auctions.
Literature: See Grushkin, Paul, The Art of Rock: Posters from Presley to Punk, Abbeville Press, New York, 1987, p.258 (illus.).
More Information: The poster's design charmingly tames and brings the British bad boys into the Woodstock ethos of the day. The Stones still managed to make their mark, though. As bassist Bill Wyman writes in his books, "While the fans waited for us to arrive, promoter Dave Rupp allowed part of his raceway to be torn up and burned to keep them warm. We went on at 5:00 AM and played for an hour and a half. Our next stop on the live schedule was [Altamont]."
There's a delightful design story behind this poster, too. Graphic artist Royce Emley had meant to put a peace sign around the dove's neck, but he accidentally left out a stem and wound up with the Mercedes-Benz emblem instead. Many people surely didn't notice or care, but the poster was indeed reprinted later with the correct peace symbol in place. Thus, this scarce, pre-show first printing is easy to identify.
Although this poster is featured in the Art of Rock book - on the same page as the Monterey Pop poster - it is not graded by CGC because it's just a bit too large for their biggest plastic holder. Heritage even sent a specimen of this poster to CGC trying to plead the case, but alas, their biggest encapsulation slab just didn't quite fit.
The Stones' set list on this tour consisted of "Jumpin' Jack Flash," "Carol," "Sympathy for the Devil," "Stray Cat Blues," "Love in Vain," "Prodigal Son," "You Got to Move," "Under My Thumb," "I'm Free," "Midnight Rambler," "Live with Me," "Gimme Shelter," "Little Queenie," "Satisfaction," "Honky Tonk Women" and "Street Fighting Man."
Heritage Auctions provides as much information as possible but strongly encourages in-person inspection. Condition statements are offered as general guidance only, not as complete representations of fact, and do not constitute a warranty or assumption of liability by Heritage. Some condition issues may not be noted but may be visible in the photos, which are considered part of the condition report. Lots estimated at $1,000 or less are not de-framed for inspection, and we may be unable to provide additional details for lots valued under $500. Heritage does not guarantee the condition of frames and is not liable for damage to frames, glass/acrylic coverings, original boxes, display accessories, or artwork that has shifted in the frame. All lots are sold "AS IS" under our Terms & Conditions of Auction.
Auction Info
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Signature® Floor Session - The David Swartz Concert Poster Collection (Live Floor, Live Phone, Mail, Fax, Internet, and Heritage Live):
(Lots 26001-26057) - 12:00 PM Central Time, Friday, November 7, 2025.
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