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Media Relations

Christina Rees

Christina Rees

Director of Public Relations and Communications

CRees@HA.com
Steve Lansdale

Steve Lansdale

Senior Public Relations and Communications Specialist

SteveL@HA.com
Rhonda Reinhart

Rhonda Reinhart

Intelligent Collector Editor and Communications Specialist

RhondaR@HA.com
Jesse Hughey

Jesse Hughey

Public Relations Specialist

JesseH@ha.com

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Press Release - June 29, 2010

All-original 1959 Gibson Les Paul ‘Black Beauty’ to rock guitar auction in Beverly Hills

More than 170 World Class instruments offered in Heritage Auctions July 17 Music & Entertainment event

BEVERLY HILLS—A completely original 1959 Gibson Les Paul “Black Beauty” guitar, serial #91786, one of the most sought-after guitars on the planet, is the highlight of the fine vintage guitar collection being sold by Heritage Auction Galleries Beverly Hills as part of the company’s July 17 Signature® Music & Entertainment Memorabilia Auction. The guitar is expected to bring $47,000+.

“This gorgeous assortment of guitars is an exciting first for our department,” said Doug Norwine, Director of the Music and Entertainment Department at Heritage. “Vintage instruments, especially at this level of rarity and quality, are never offered at this volume. Without a doubt the 1959 Gibson Les Paul is the shining star of the show.”

The Gibson, affectionately called “The Black Beauty,” retains its original finish with the original PAF humbucker pickups. The body sports moderate nick and scratch wear, and even has belt buckle wear on the back, suggesting stand-up stage use, though it’s not currently known who may have played this guitar.

After the introduction of the Gibson Les Paul Custom guitar in 1952, Les Paul himself requested the instrument be offered in black for a more luxurious, elegant look. Paul noted that he wanted it to “look like a tuxedo.”

“The simple, yet sleek feel of the Black Beauty has never fallen out of popularity with musicians, collectors or fans,” said Norwine. “The quality and classic style of this instrument makes it easy to see why any guitar enthusiast, from weekend pickers to session players, to rock gods, would be proud to hold this work of art.”

The 1959 Black Beauty isn’t the only Les Paul black guitar in the auction. In fact, the collection boasts two additional, later, versions – both all-original. The first is a 1961 Gibson Les Paul Custom Black #1-0864, while the next is a 1957 Gibson Les Paul Custom Black #78531. The 1961 is estimated at $45,000+, while the 1957 is currently estimated at $47,000+.

Rounding off this stellar collection of near-mythic guitars are vintage Fender Stratocasters, Fender Telecasters, and Fender Jazzmasters, Martin acoustic guitars, Gretsc h Guitars and R ickenbacker Bass & 345 model guitars.

Heritage Auctions, founded by Steve Ivy and Jim Halperin, is the world’s third largest auction house, with annual sales more than $600 million, and 500,000+ registered online bidder members. For more information about Heritage Auctions, and to join and gain access to a complete record of prices realized, along with full-color, enlargeable photos of each lot, please visit HA.com.

Want to get the up-to-the-minute updates and breaking news stories about Heritage Auctions? Get them as they happen at: Twitter.com/HeritagePress; Twitter.com/JimHalperin; Facebook: Heritage Auction Galleries. To view a compete archive of Heritage press releases go to: HA.com/PR. To link to this press release on your blog or Website: HA.com/PR-1858.